Dear FIWARE Community, We hope that the first month(s) of 2021 has treated you well. We are excited to be getting back in the saddle, full of motivation and with a positive outlook. In 2021, we will be continuing many of our successful initiatives, including the FIWARE Impact Stories, curated editorial campaigns, FIWARE DAYS, #WednesdayWebinars, and #BusinessBoost webinars, as well as the exciting opportunities that we offer our members. In addition, expect to receive interesting updates from the funded projects we are involved in. Long story short, 2021 is looking pretty great so far! With the first Marketing Round-up Call of the new year behind us, we look forward to bringing you a short compilation of the topics that were discussed during the call. Without further ado, let's get right to it! Great Opportunities for You Join the i4Trust Community Exciting news on the i4Trust front, an initiative that FIWARE Foundation is leading in collaboration with iSHARE and FundingBox: the project website is now live and ready to be explored. Interested in the creation of Data Spaces for effective and trusted data sharing? Willing to uptake data sharing in your business? Learn from experts and contribute to the development of innovative services based on data sharing, and create new data-driven business models by joining the i4Trust Community <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=92fc4b91e4&e=f5e8d867ad>. Are you a DIH? Then you have also come to the right place. By joining, you do not only have the chance to become an i4Trust Ambassador, but you will also have the opportunity to formulate the challenges of i4Trust open calls, gain access to exclusive business and technical mentoring, and much more. For more info for DIHs, click here <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=2d583a51b8&e=f5e8d867ad> . READ MORE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=8a6c28000e&e=f5e8d867ad> Branding Opportunity With Bloomberg, SmartCitiesWorld, and More It’s now high time to plan your content and branding strategy for the first half of 2021 to showcase how your organization promotes a sustainable, smart digital future. Together with our media partners, we are offering you an exclusive content and branding opportunity with Bloomberg <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=0931a3f647&e=f5e8d867ad>, SmartCitiesWorld <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=8856dbf738&e=f5e8d867ad>, and Business Reporter <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=9792ce6b90&e=f5e8d867ad>. Click on the button below to see how we’ve customized this campaign in a unique way for your key audience segments, how we will drive viewers to you through meaningful content in international publications, social media, and newsletter sponsoring, ensuring that you gain the most value possible. We work on a first-come, first-served basis, so hurry as there is only 1 more slot available (Silver Package). Should you not make it this time around for any reason, please contact Val De Oliveira <valdirene.deoliveira at fiware.org> to be sure to be at the top of the waiting list for the second campaign that will be launched in the second half of 2021. READ MORE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=1abb85b4c1&e=f5e8d867ad> Marketing Materials for You How are local energy communities contributing to the EU Green Deal? The *FIWARE Energy DAY Ed. 2*, which took place on 28 January, was a fantastic opportunity to discover how easily local energy communities can develop and integrate new, innovative services in the grid. The event welcomed experts in the field, including Shuli Goodman, Ph.D (Executive Director, Linux Foundation Energy) and our very own Prof. Antonello Monti (Chair, FIWARE Foundation Smart Energy Mission Support Committee). Missed the event? The full recording is now available on the FIWARE YouTube channel. Curious about our next events? You have got the *FIWARE Mobility DAY (25 March)* and the *"Impact of DLTs and Blockchain on Public Services"* event *(22 April)*, on behalf of the TOKEN project, to look forward to. More info to come! VIEW video <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=7a1a66e77c&e=f5e8d867ad> Strategy Talk *The first FIWARE Gold Members Community Call of **2021 is approaching* In 2021 we are back with the FIWARE Gold Members Community Call (exclusive to FIWARE Foundation Gold Members as the name suggests). The call provides a great opportunity to engage with fellow Gold Members and to hear directly from the FIWARE Foundation Board of Officers about the FIWARE strategy and how you can get the most out of your membership. We therefore highly encourage you to join the next call on *Monday, 22 February from 15:00-16:00 (CET)*. Given how strategic the call is, we once again ask Gold Members (who have not done so already) to fill out the following form to let us know who the C-level key contacts are within the organization. FILL OUT FORM <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=838bf98f71&e=f5e8d867ad> Call to Action & Open Calls *SmartAgriHubs: **Building the European AgriTech network* The key objective of *SmartAgriHubs* is to expand the existing European SmartAgriHubs community network with additional stakeholders and to promote the realization of innovation experiments. With COVID-19 and its impact on the AgriFood sector, SmartAgriHubs has slightly shifted the initial focus of its open calls, and redesigned its approach to respond to the needs of the sector during these critical times. Whereas the first open call (RESPOND) focussed on the immediate response to the crisis, the current call addresses the AgriFood economy in the medium term. The SmartAgriHubs RESTART and EXPAND open call, which will assign up to 5,000,000€ in funding, is open until *28 July 2021*. read more <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=9565a34250&e=f5e8d867ad> *UFO: Develop innovative products utilizing Small Flying Objects* The *UFO open call*, part of our #OpenCallSpotlight, aims to enhance the use of Smallsat, Drones, and High Altitude platform systems in our daily life. What it does is to finance collaborative projects from European SMEs, supporting them in the development of innovative projects and services through the integration of new tech solutions in the domain of *Small Flying Objects* (SFO). It will hereby focus on six emerging industries. If you are an SME based in one of the UFO partner countries (the UK, Greece, Romania, Bulgaria, and France) then you are eligible to apply. What is in it for you? UFO *offers up to 60K € per SME* in project funding for areas such as market and business development studies, development and implementation, and feasibility analysis. The deadline for applications is* 18 February, 17:00 (CET).* read moRE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=df705694c1&e=f5e8d867ad> *Discover more about the BOWI widening call for developing hubs* Are you a developing hub? Then the *BOWIE open call*, also part of the #OpenCallSpotlight, is for you! This second open call aims to select a total number of nine developing hubs to activate cross-border technology transfer programs together with mature Digital Innovation Hubs (DIHs). What are the benefits for applicants? The call has set aside up to *100K € per experiment* for the nine developing hubs from the selected regions (the complete list can be found here <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=e3bc72699d&e=f5e8d867ad>). On top of that the beneficiaries will receive mentoring and other benefits, and they will enter a 21-month support program. The deadline for submissions is *1 March at 13:00 (CET) *so do not wait too long. Read more <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=a32deed0cf&e=f5e8d867ad> Join the FIWARE Marketplace! We passionately believe in helping the FIWARE Community to promote their businesses on a global scale. The FIWARE Marketplace is a global one-stop-shop that gives access to a wide range of existing commercial offerings around FIWARE. It hereby helps entrepreneurs to gain visibility and credibility, essential to building partnerships and gaining market traction. We link featured solutions to further initiatives, mention them in the press kit, FIWARE booklets, and much more. Join the 175+ solutions that are already benefiting from the FIWARE Marketplace! apply to be certified <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=8becc8cd86&e=f5e8d867ad> Hot Off the Press We want to be on your speed dial! Is your organization releasing a Press Release soon that mentions FIWARE? Is your organization going to be featured in a trade publication or your regional/local TV or newspaper? Is your organization participating in or organizing any industry-related event soon? Is your organization launching a FIWARE-based new product/solution anytime soon? If you have said yes to most or all the questions above, then we need to talk. Aiming at further engaging our members within our press activities and being aware of what you are up to, we need to be on your speed dial and as connected as possible. Fill out the form (via the button below) and let us know who the *Press & Public Relations focal point* is within your organization so that we can be aligned and plan (in advance) cross-promotion of your initiatives. FILL OUT FORM <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=d08160349a&e=f5e8d867ad> *Vision for trust-based transformation through Distributed Ledger Technology* The TOKEN Project <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=2e50eb8b6b&e=f5e8d867ad> has issued the TOKEN societal vision briefing paper. The paper reflects the transformative role of Distributed Ledger Technologies (DLTs) in the public sector and aims to support policy-makers and civil servants working at different government levels to understand the possibilities of DLTs in improving public services. Simultaneously, the paper seeks to identify the required changes in the public sector that would allow the use of DLTs in meaningful ways in local contexts. Find out how DLTs create new opportunities to improve public sector capabilities to deliver services and answer long-term societal challenges, building societal trust, and other key takeaways. READ MORE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=b62fe6c79c&e=f5e8d867ad> *FIWARE and Vienna, the most livable city in the world* In 2019, *Vienna (Austria)* was named the most livable city in the world for the tenth time in a row, which is quite an achievement. It is, therefore, no surprise that Vienna leads by example when it comes to creating sustainable, intelligent environments despite rapid population growth. Nonetheless, Vienna's transformation did not happen overnight. The city's achievements are the result of an ongoing long-term vision that focuses on placing the human dimension of the Smart City at the center of its solutions. Vienna was looking for a data platform for Smart City requirements and found it with FIWARE. Its Urban Data Platform *smart.wien* is "Powered by FIWARE". Learn more about the platform and the importance of standardization in this insightful joint blog produced by FIWARE Foundation and its member *Vienna Business Agency *(Wirtschaftsagentur Wien). READ MORE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=e957965181&e=f5e8d867ad> New and Ongoing Initiatives The FIWARE Hashtag Catalogue (including Theme Days) is here! You need to be strategic about the hashtags you use and when you use them. The better you use them, the higher the impact. With the *FIWARE Hashtag Catalogue*, we want to make sure we are all on the same page. The catalogue is a compilation of FIWARE-related hashtags, as well as domain- and project-specific hashtags to help you to better position yourself on social media, and to help others interested in FIWARE to find your content. The document also includes a list of relevant *Theme Days* for 2021. FIWARE uses these events to raise awareness and understanding about regional and global issues through events, initiatives, products, and solutions to mitigate some of the issues highlighted by these dates. read more <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=cc6a59200a&e=f5e8d867ad> The FIWARE Marketplace: Revamped and relaunched New year, new me? In 2021, the *FIWARE Marketplace* will be a completely new platform, fully branded, with new and improved functionalities, including crowdsourcing knowledge, more intuitive chat channels, easy-to-navigate search functions, as well as a link to a wider community network. The new FIWARE Marketplace will be hosted on the platform *FundingBox Spaces*, a collaboration tool that empowers communities to exchange knowledge, build customizable, long-lasting networks and communities, in an interactive and intuitive manner. We look forward to giving new and existing entries to the Marketplace more visibility than ever before. Stay tuned for the relaunch. Take further advantage of our Media Partnership with Business Reporter Following the Digital Smart Cities <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=e9433b4683&e=f5e8d867ad> report in September and November and an awesome feature on Forbes <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=c414bce6d3&e=f5e8d867ad>, we have reinforced our ties with Business Reporter for further collaborations. An award-winning media organization working on quality video, imagery, and articles to showcase how organizations promote sustainability, Business Reporter covers a wider range of topics. Looking into taking further advantage of our media partnership with Business Reporter? Check out the bespoke package <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=96186db769&e=f5e8d867ad> (with reduced prices) being offered exclusively to the FIWARE Community. Upcoming Events Join the i4Trust info sessions Interested in learning more about the *i4Trust* initiative, which aims to boost data sharing and facilitate SME innovation? The i4Trust* info sessions* on February 23 and 25, as well as March 11, will provide an overview of the initiative, a joint effort by *FIWARE*,* iSHARE,* and *FundingBox*. It will introduce its Data Spaces and the innovation ecosystem which will contribute to the digital transformation of industrial value chains across multiple domains, such as Smart Cities, Smart Mobility, Smart Manufacturing, Smart AgriFood, Smart Energy, Smart Water, Smart Health, and Smart Logistics. Are you a *DIH* and are you looking for new paths to enrich your portfolio of services? Attend the upcoming info sessions and discover all the benefits offered by i4Trust! READ MORE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=44989028ce&e=f5e8d867ad> #WednesdayWebinars: Customizing IoT Agents You can expect a wide range of *#WednesdayWebinars* in 2021 from the FIWARE tech team as well as guest speakers from the Community. We are kicking off March with a webinar on *"Customizing IoT Agents" on 3 March*, presented by the one and only Jason Fox (Senior Technical Expert and Evangelist, FIWARE Foundation). Many common payloads and protocols are already supported by IoT Agents. However, sometimes this is not enough and it is necessary to create your own IoT Agent or customize an existing IoT Agent. This webinar discusses various strategies on how to do this focusing on real-life use cases from farming and water management. Want a sneak peek of what's coming up? Upcoming topics you can expect from us include *Algebraic ML*, *Blockchain*, *Robotics*, and *DLT4Gov*. Stay tuned <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=751f31523c&e=f5e8d867ad> ! READ MORE <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=7194c47189&e=f5e8d867ad> Join the Upcoming Marketing Round-up Calls *Are you a FIWARE Foundation Platinum, Gold, or Associate member? Want to take part in the calls? *Please provide the details of the person in charge of Marketing and/or Communications within your organization via the form below so we can invite the relevant person(s) to the upcoming calls. Thanks in advance! *The next Marketing Round-up call will happen on 24 February from 14:00-15:00 (CET)* fill out the form <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=0b179a6970&e=f5e8d867ad> [image: Facebook] <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=eb430b5eb3&e=f5e8d867ad> [image: Twitter] <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=d29e42e037&e=f5e8d867ad> [image: LinkedIn] <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=2be5b00f61&e=f5e8d867ad> [image: YouTube] <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=ec8eb42765&e=f5e8d867ad> [image: Website] <https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=c44855a6a8&e=f5e8d867ad> *Copyright © 2021 FIWARE Foundation, e.V., All rights reserved.* -------------- next part -------------- An HTML attachment was scrubbed... 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