[ff-marketing] NEWS: Goolge Tracking // Cockies

Cristina Brandtstetter cristina.brandtstetter at fiware.org
Thu Mar 4 17:12:16 CET 2021


With final confirmations from yesterday and today:
Google will have Third Party Cookies disappear from the net - BUT they have
new packages at hand to further raise user "control" from later on this
year.
In any case, this will have an impact on our Cookies strategy, our Cookies
policy and new formats of advertising and promotion.

Have a read:

   - in German:
   https://taz.de/Googles-Absage-an-Cookie-Tracking/!5756013/
   - in English:

   https://www.theverge.com/2021/3/3/22310332/google-privacy-replacing-third-party-cookies-privacy-sandbox

Cheers
Cristina

Cristina Brandtstetter
Chief Marketing Officer
M. +39 3737004468
cristina.brandtstetter at fiware.org
www.fiware.org
<https://twitter.com/fiware>
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