[Fiware-collaboration-req] Disruption 360: AR is going mainstream - how can you use it?

[Urban from Podim Team]

Hi there,

augmented reality (AR) and mixed reality seem to be these technologies
full of potential and possibilities, that didn't really go mainstream
yet.

However, with 

**LiDAR**(light and detection ranging) being used in more and more
consumer devices and 5G spreading across the globe, the doors for
widespread use of AR in B2C are opening wide.

There are already many successful AR use cases in more and more
industries - from retail and shopping, remote assistance, education to
automotive and events.

So, what exactly does the near future of AR holds and 

**how can you use immersive AR as a business asset?**

That's what we're going to discuss through 

**Podim's Disruption 360 programme block.**

One of the guests joining us is 

**Pádraig Hughes**, a Director at Facebook Reality Labs (FRL) and the
Site Lead for Facebook Cork, Ireland. 

https://tovarnapodjemov.lt.acemlnb.com/Prod/link-tracker?redirectUrl=aHR0cHMlM0ElMkYlMkZwb2RpbS5vcmclMkZldmVudHMlMkZkaXNydXB0aW9uLTM2MC0yJTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0REaXNydXB0aW9uJTJCMzYwJTI1M0ElMkJBUiUyQmlzJTJCZ29pbmclMkJtYWluc3RyZWFtJTJCLSUyQmhvdyUyQmNhbiUyQnlvdSUyQnVzZSUyQml0JTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0QlMjU1QlBPRElNJTI1NUQlMkJNZWpsaW5nJTJCRGlzcnVwdGlvbiUyQjM2MCUyQi0lMkJWc2klMkJFTkctJTJCNSUyQjU=&a=252258409&account=tovarnapodjemov%2Eactivehosted%2Ecom&email=NkBL2x1yT1PUdVY%2BIHsjVIhFNyjlrJTEou%2BB3I6gpFbR3EgFkjsGYib4y%2FZqrAlz&s=27481cba243924e9cd8d5f4a50402acd&i=775A861A15A5436 

During his talks, he might touch on

**the new generation of Facebook ads** he is developing, which is huge
for any business advertising on social media. 

Facebook is also releasing their highly anticipated

**smart glasses** in 2021 and Mark Zuckerberg said these will be "the
next step on the road to augmented reality glasses." Mr Hughes might
also say a thing or two about them.

If you want to be at the forefront of the AR wave and see how you can
stand out among the crowd with a useful AR solution, this year's
Disruption 360 is definitely for you.

You can get a ticket for it HERE .

This programme block is powered by 

**Science Park Graz**, a high-tech incubator that's transforming
visionary ideas into successful businesses. 

**Book 20-minute meetings with startups.
Choose among nearly 200 of them.** 

There will be many disruptive startups, corporations and individuals at
Podim. Schedule 1-on-1 meetings with 10, 20 or 30 that pique your
interest. The only thing you need is a ticket.

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Don't forget - the code NEWSLETTER20 still gets you a 20% discount!

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**Big thanks to PODIM DX 2021 Partners.**

**You are great.**

Have a great day,
Urban

https://tovarnapodjemov.lt.acemlnb.com/Prod/link-tracker?redirectUrl=aHR0cHMlM0ElMkYlMkZ0aWNrZXRzLnBvZGltLm9yZyUyRiUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNERGlzcnVwdGlvbiUyQjM2MCUyNTNBJTJCQVIlMkJpcyUyQmdvaW5nJTJCbWFpbnN0cmVhbSUyQi0lMkJob3clMkJjYW4lMkJ5b3UlMkJ1c2UlMkJpdCUyNTNGJTI2dXRtX2NhbXBhaWduJTNEJTI1NUJQT0RJTSUyNTVEJTJCTWVqbGluZyUyQkRpc3J1cHRpb24lMkIzNjAlMkItJTJCVnNpJTJCRU5HLSUyQjUlMkI1&a=252258409&account=tovarnapodjemov%2Eactivehosted%2Ecom&email=NkBL2x1yT1PUdVY%2BIHsjVIhFNyjlrJTEou%2BB3I6gpFbR3EgFkjsGYib4y%2FZqrAlz&s=27481cba243924e9cd8d5f4a50402acd&i=775A861A15A5427 

 

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