[Fiware-comm-mwc] Comms Plan - FIWARE announcement at the MWC (and 4yfn startup related event)

[Belén Kayser]

Dear all,

Here the schedule time for recordings (so far) and correct me if I am wrong:

- Orange: Tuesday, 15.00 at fiware stand is ok for you? we can addapt.
- Engineering: ¿?
- Atos: Monday 12.00
- Telefónica: ¿?

Please let me know at what time do you want to meet. Meeting point: FIWARE
Stand. My cell: +34 620 63 97 15

My very best

Belén Kayser

*Belén Kayser*
Social Media & Communications
OgilvyOne Worldwide Madrid
Cell phone: +34 620 63 97 15
Office: +34 91 451 22 04
E-mail: *belen.kayser at ogilvy.com <belen.kayser at ogilvy.com>*
Twitter: @missbkayser <http://twitter.com/missbkayser>



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On Mon, Feb 23, 2015 at 5:52 PM, <vanessa.clarke at orange.com> wrote:

>  Dear all
>
>
>
> Patrice Slupowski is available for interviews next Monday between 12 –
> 1pm, or between 1.30 – 2.00pm.
>
>
>
> Proposed Orange quote:
>
>
>
> "There is an incredible opportunity for European cities to take advantage
> of open solutions and a wide community of developers, to quickly bring
> digital services and innovations to their citizens," commented Patrice
> Slupowski, vice president, Digital Innovation, Orange.
>
>
>
>
>
>
>
> Cheers
>
> Vanessa
>
>
>
>
>
> Vanessa Clarke
>
> Director of External Communications
>
>
>
> *From:* fiware-comm-mwc-bounces at lists.fi-ware.org [mailto:
> fiware-comm-mwc-bounces at lists.fi-ware.org] *On Behalf Of *Angeles Tejado
> *Sent:* 23 February 2015 07:34
> *To:* fiware-comm-mwc at lists.fi-ware.org
> *Cc:* Miriam Bajo; Pablo Honrubia; JUAN JOSE HIERRO SUREDA
> *Subject:* [Fiware-comm-mwc] Comms Plan - FIWARE announcement at the MWC
> (and 4yfn startup related event)
>
>
>
> Hello all,
>
>
> My name is Angeles and I'm in charge of the FIWARE Press Office
> coordination.
>
> The following are the proposed action items of the communication plans for
> the FIWARE Announce. As Belen Kayser already said. We can set up a call
> next wednesday to review all this.
>
> 1.- From your side (companies) to send later tomorrow afternoon the final
> text of the announcement/release (from the initial draft shared by Juanjo).
>
> 2.- From your side (companies), availability of spokespeople for
> interviews. We’d like to set up interviews next Monday 2nd. We should need
> availability of representatives of your respective companies for A.-
> Presentation to the press if required (Tuesday 3rd), B.- Press office
> interview for 4yfn report (Monday 2nd) – Could you please
> confirm/update/complete following names? Marieta Rivero (Telefónica),
> Patrice Slupwoski (Orange), Orazio Viele (Engineering), Huber Tardieu
> (AtoS).
>
> 3. Companies involved should publish a blog post, news or press releases
> on respective websites (Wednesday 3rd, Thursday 4th March - TBD1). Ogilvy
> will send the initial template (later next Thursday 26th afternoon).
>
> 4.- Coordinated action in RRSS. Ogilvy will send guidelines later this
> week (Friday 27th).
>
> 5.- Ogilvy will work in the Press Kit with a Press Release (echo of your
> own press releases) that will also focus on the necessity of of a
> Public-Private collaboration to anticipate the Open & Agile initiative for
> Smart Cities. The initial idea is to share the press kit and release with
> the press next wednesday 3rd or thursday 4th (TBD1).
>
> 6.- Possibility or recording some previous material from your side just in
> case any of the top executives is not available at 4yfn, i.e.: Marieta
> Rivero (Telefónica), Patrice Slupwoski (Orange), Orazio Viele
> (Engineering), Huber Tardieu (AtoS).
>
> 7.- Last but not least... We think that to get press involved would be
> extremely *important* to add/introduce this announce into
> @Orange/@Telefónica top executives speeches at MWC
>
> We will try to spark the interest of 4yfn media partners but will
> appreciate if you can get support from your respective Press Offices.
>
> TBD1: Regarding the Announce at 4yfn/MWC and pending upon your input on
> 7.- we are managing two dates for the press release (March 3rd and 4th). We
> must also get in contact today with the content & press coordinators on the
> 4yfn organization and see what is the best option to reach the press. We'll
> come back with news asap.
>
>
>
> Finally, please find enclosed the excel sheet with the Press Office
> Contacts. I've added all the team but I will be (with Belén) your main
> contact before and during the event.
>
>
>
> Looking forward to your response.
>
>
>
> --
>
> Regards,
>
>
>
> Angeles Tejado
>
> Coordinator, FIWARE Press Office
>
> OgilvyOne Worldwide Madrid
>
> Office: +34-91-4512179
>
> Cell: +34-608508873
>
> E-mail: angeles.tejado at ogilvy.com
>
>
>
>
>
>
>
> Privileged/Confidential Information may be contained in this message. If
>
> you are not the addressee indicated in this message, you should destroy
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> this message. For more information on WPP's business ethical standards
>
> and corporate responsibility policies, please refer to WPP's website.
>
>
>
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