[FIWARE-Evangelist] FIWARE Marketing Round-up Edition #12

[FIWARE Marketing Team]

Dear FIWARE Community,

The moment has come, we have arrived at the final Marketing Round-up of
2020. Since December 2019 we have run 12 calls and sent 12 Round-ups your
way, meaning we have had 12 opportunities to share our upcoming activities
and the activities of the FIWARE Community with you. We want to thank each
one of you for your enthusiasm and support, your contributions, and
positive mindset in a year that has not been the easiest. We look forward
to returning in 2021, with more content, more events (perhaps in-person
this time, we will have to wait and see), brand new FIWARE Impact Stories
from the Community, more open calls for you to apply to with FIWARE tech,
more Marketing materials, and more exciting visibility and business
opportunities for you to take advantage of.

We would also like to take this opportunity to wish you and your loved ones
happy and healthy holidays, as well as a great start to the new year. We
look forward to seeing you in 2021!
Great Opportunities for You
Events and Fairs in 2021
We, of course, hope to see the FIWARE Community again in-person in the
upcoming year but should this not be possible then we will continue to come
together virtually. *There are co-exhibition and branding opportunities for
you!* On the agenda for 2021 are *Hannover Messe* (April 12-16), *E-World*
(May), *ITS World Congress in Hamburg* (Oct. 11-15), *SCCON in Berlin*
(Oct. 26-28), *SCEWC in Barcelona* (Nov. 16-18), and the *FIWARE Global
Summit* (stay tuned for the date and location). Of course, you can also
expect a multitude of brand new FIWARE DAYs in the new year, including the
second edition of the *FIWARE Energy DAY* (Jan. 28), *FIWARE Industry DAY*
(Feb. 25), and the *FIWARE Mobility DAY* (March 25). We are currently
looking into additional opportunities for the upcoming year (whether
virtual or in-person events) and will keep you posted on any decisions made
so you can be a part of them. In the meantime, should you have any event
suggestions, opportunities you think FIWARE should be a part of then don't
hesitate to contact the FIWARE Marketing team <marketing at fiware.org>.
Become a certified FIWARE Expert in 2021
The last few months saw the successful certification of multiple *FIWARE
Technical Experts*. We would hereby like to congratulate the following new
FIWARE Experts for successfully passing all parts of the examination: *Carmelo
Benitez Barrios*, *Veronica Benitez*, *David N. Campo*, *Hernán Javier
Hegykozi*, *Miguel López Corbacho*, *Mannix Manglani Mankani*, *Milton
Moura*, *Paolo Possanzini*, *Duarte Pinto*, and *Enrico Sodacci*.

Have you made a solid recognized contribution to the FIWARE Community? Do
you have a thorough cross-chapter understanding of all aspects of FIWARE
including the latest developments in the catalogue? If the answer is "yes"
to these and a few more questions, and you wish to be recognized by your
peers, then sign up for the FIWARE Experts Certification Program and take
the Expert exam. The Expert Exams will be back in 2021! Got any questions?
Get in touch with Charlotte Kotterman <charlotte.kotterman at fiware.org>.

READ MORE <https://www.fiware.org/community/fiware-experts/>
Marketing Materials for You
Life (in stop motion) in Smart City
In the brand new Smart MaaS <https://smart-maas.eu> stop motion video
featuring the *Smart World by FIWARE*, the infinite possibilities of
‘Powered by FIWARE’ solutions are shown, based on a protagonist living and
working in Smart City. We all know that COVID-19 has made live events that
much more difficult. With this brand new video, people of all ages are able
to enjoy FIWARE’s vision of a modern, smart digital future, from a safe
distance.

The goal of Smart MaaS is to build an open source, standardised mobility
service platform, and reference architecture that allows for the creation
of new innovative mobility services. The Smart MaaS platform uses FIWARE
infrastructures and technologies.

VIEW video <https://youtu.be/Is0l9PJf1Nc>
Strategy Talk
*Join the last FIWARE Gold Members Community call of **2020*
If you are a FIWARE Gold Member then we highly encourage you to join the
last *FIWARE Gold Members Community* call of 2020 on *14 December from
15:00-16:00 (CET)*. The invite has been sent out, so be sure to block your
calendar and partake in this exclusive opportunity to engage with fellow
Gold Members, and hear directly from the FIWARE Foundation Board of
Officers about the FIWARE strategy and how to get the most out of your
membership. We have got some interesting topics lined up for you and will
close the year on a high note. Given how strategic the call is, we ask all
Gold Members to fill out the following form
<https://docs.google.com/forms/d/e/1FAIpQLSfFmgTqA4juLRVLXGyu3aAdFy9bfRh0_hIWZOiqDtygwQjj3Q/viewform>
to let us know who the C-level key contacts are within the organization.
Sign up and stay tuned!
*FIWARE and IUDX collaborate to build an Open Source platform *
Set up by the Ministry of Housing and Urban Affairs (MoHUA), the *India
Urban Data Exchange* (IUDX) Program starts out with an open data platform
for the 100 cities that are a part of India’s Smart Cities Mission but
plans to expand to cover 500 cities by 2022 and all urban centers in the
country by 2024. FIWARE Foundation is excited to collaborate with IUDX on
an *Open Source platform* that facilitates secure, authenticated, and
managed exchange of data amongst various data sources and consumers. The
collaboration agreement is a major milestone in the globalization of the
standards and technologies developed by the FIWARE ecosystem.

read more
<https://www.fiware.org/news/fiware-foundation-and-the-iudx-program-collaborate-on-open-source-to-provide-a-standard-smart-city-platform-for-indian-cities/>
Call to Action & Open Calls
*Are you a European citizen? The TOKEN Project is looking for your opinion!*
Is blockchain the revolution in security and transparency that is needed to
enable e-voting? What is your opinion as a citizen? One of the *TOKEN
Project*'s Pioneer Use Cases focusses on public procurement which solves
the issue of red-tape burden, corruption, data silos, together with
improving trust and transparency in public authorities. As citizens of
Europe, the TOKEN Project would like to ask you a few questions about *the
use of electronic voting* in local and national processes as well as about
the storage of their results with technologies that increase transparency
and ensure that they are not altered (e.g. blockchain). The results of the
questionnaire will be used exclusively for research purposes under the
European Program H2020 TOKEN.

FILL OUT SURVEY <https://research.token.iti.gr/index.php/956152?lang=en.>
*Your compass to Smart Cities events and trends*
Launched at the end of October, *smartcities.events* is one of the latest
initiatives created in 2020 by FIWARE Foundation and partners, including
the *Future City Foundation*, the FIWARE iHub in the Netherlands. Set to
become the biggest event platform dedicated to open, sustainable and Smart
Cities worldwide, it features the most relevant Smart Cities events and
trends. We, therefore, encourage you once more to create an account and to
submit your events too! The platform offers a year-round calendar and
experience with affiliated promotion services, free of charge. We look
forward to bringing the platform to the next level in the new year so be
sure to join the network as soon as possible.

read more <https://smartcities.events/>
*Last chance to be featured in the "Smart Cities Top Global Reference
Booklet"*
There is still time to submit your Smart City references! Have you worked
on, developed, or implemented FIWARE Smart City projects? Fill out our *Smart
Cities Survey* and help us to create the top, global Smart Cities reference
catalogue! Entries submitted *by 15 December *will be featured in the *"Smart
Cities Top Global Reference Booklet"*, to be prepared towards the end of
January 2021. By filling out the FIWARE Smart Cities Survey, you will help
us to produce the best Reference Marketing possible, including brand new
FIWARE Impact Stories, case studies, video testimonials, speaking
engagements, and much more. Together we can grow the level of awareness and
adoption of FIWARE among relevant parties! Join in!

fill out survey
<https://docs.google.com/forms/d/e/1FAIpQLSd0SEIGbWmmMbbO11h-V_L7we84MHpJHhhHubOat3kvkEKfvg/viewform?usp=sf_link>
*Open calls to apply to over the festive season*
Since January, we have been able to share *over 50 relevant open calls *with
the FIWARE Community. If you are looking for something to do over the
holiday season then might we suggest checking out some of the existing open
calls that we have lined up for you? How about *REACH*? REACH is a
European-wide second-generation incubator for data-fuelled startups and
SMEs that aims to facilitate the development of trusted and secure
innovative solutions based on industrial and personal data. Is
manufacturing more up your alley? The *European Factory Platform* is
looking for manufacturing companies, digital solution providers, or
software developers to apply for sub-projects related to the development,
prototyping, integration, and validation of innovative solutions using the
EFPF platform.

READ MORE <https://www.fiware.org/open-calls/>

Join the FIWARE Marketplace!

We passionately believe in helping the FIWARE Community to promote their
businesses on a global scale. The FIWARE Marketplace is a global
one-stop-shop that gives access to a wide range of existing commercial
offerings around FIWARE. It hereby helps entrepreneurs to gain visibility
and credibility, essential to building partnerships, and gaining market
traction. We link featured solutions to further initiatives, mention them
in the press kit, FIWARE booklets, and much more. Do not wait and join the
170+ solutions that are already benefiting from the FIWARE Marketplace
today.
apply to be certified <https://marketplace.fiware.org/>
Hot Off the Press
*FIWARE supports the most liveable city in Europe: Vienna*
In 2019,* Vienna *was named the world's most livable city for the tenth
time in a row according to the Mercer study. Within the framework of the EU
project *Smarter Together*, which promotes intelligent project solutions in
the fields of renovation, energy, mobility, and information and
communication technologies, Vienna has been looking for a data platform for
Smart City requirements and has found it with FIWARE. The platform
*smartdata.wien* was able to process the data generated within the project
very quickly and offer it for monitoring purposes. For the integration of
data streams from IoT devices, Open Data and other data sources in a Data
Lake, the FIWARE-based platform solution will be used in the future,
formerly as a cloud solution and more recently in the data center of the
city of Vienna. Read more about the importance of standardization in Smart
Cities. *(Article in German)*

READ MORE
<https://www.digitalcity.wien/fiware-unterstuetzt-die-lebenswerteste-stadt-der-welt/>

*How cities can boost growth with Open Source tech*
Members of the FIWARE Community are featured in the latest edition of
the *Business
Reporter Smart Cities Report*. On pages 7 and 9, *EGM*, *HOPU*,* Promálaga*,
and *Uni Systems *showcase how cities can boost growth, deliver more
efficient services, and create more livable environments in which both
citizens and businesses can thrive, with the help of FIWARE Open Source
tech. Cities of the future have the potential to have a big, positive
impact on the lives of citizens, stimulating economic development. However,
there are environmental concerns that should be taken into consideration,
making it quite the balancing act. Want to know how this balance can be
achieved? Check out the report!

In January 2021, we will be back with further content opportunities for you
to take advantage of as a FIWARE member. Want to be included in our next
sponsored editorial campaign? Get in touch with Val de Oliveira
<valdirene.deoliveira at fiware.org> and be the first to know about what's
coming!

READ MORE <https://business-reporter.co.uk/smart-cities-november-2020/>

New and Ongoing Initiatives
Elliot Cloud: Helping São Paulo to manage its water resources network
We are wrapping up the FIWARE Impact Stories of 2020 and have already
started the preparations for 2021. That's right, that means we are looking
for more success stories to share. The next one could be yours! Get in
touch with Tonia Sapia <tonia.sapia at fiware.org> to kick-start the process.

Our latest *#FIWAREImpactStory* depicts how *Elliot Cloud* is helping the
city of São Paulo (Brazil) to manage its water resources network. It's no
secret that water management is a priority for our societies. While water
consumption is continuously growing, up to 35% of water is lost due to the
inefficiencies of distribution networks. In addition, more than 1 billion
people suffer from water cuts. Within this context, Sabesp, considered one
of the largest sanitation companies in the world, had to be wise in
selecting an ICT solution that is able to manage their telemetry and
telemonitoring system based on real-time data. It is their goal to combine
the latest trends in IoT in order to better manage water resources. This is
where Elliot Cloud entered the scene.

read more
<https://fiware-foundation.medium.com/elliot-cloud-is-helping-s%C3%A3o-paulo-to-manage-its-water-resources-network-193055b90f8a>
One more reason to join the FIWARE Accelerator Programme
Good news for those taking part (or thinking about taking part) in the *FIWARE
Accelerator Programme*: we have recently welcomed a new partner on board.
We'd hereby like to introduce you all to *Polo Tecnologico*. Born in 2000
in Navacchio, only a few kilometers from Pisa (Italy), it is designed to
stimulate networking and facilitate fruitful relationships between
companies, research, and centers of excellence. Polo Tecnologico offers
several services to its community, including scouting, visibility,
investors' searches, identification of calls for proposals and funding, and
more. Haven't gotten involved in the FIWARE Accelerator Programme yet?
There is no time like the present. Let us help you help yourself. Got
questions? Get in touch with Tonia Sapia <tonia.sapia at fiware.org> who will
be happy to help.

read more <https://www.fiware.org/community/fiware-accelerator-programme/>
Introducing: The Hashtag Catalogue
In order to be successful with hashtags, you need to be strategic about
what hashtags you use and when you use them! To make sure we are all on the
same page… or hashtag, we are analyzing existing hashtags and creating a
handy *“Hashtag Catalogue”* with relevant hashtags to use when talking
about FIWARE, FIWARE initiatives, or posting about FIWARE-related topics
and domains. From Smart Cities and Smart Industry to more core FIWARE
hashtags like #FIWARE, #FIWAREImpactStories, #FIWAREiHub(s), and so on,
let’s continue to spread the word about FIWARE and make it easier for
people to follow the topics they are interested in. This helpful guide will
be heading your way in 2021. Stay tuned!
Upcoming Events
Brand new #WednesdayWebinars coming in February 2021
We are taking a short break from #WednesdayWebinars but fear not: we will
be back! Keep an eye on the FIWARE Webinars page where we will be adding
the newest sessions as soon as they are announced. Want a little sneak peek
of what you can expect in 2021? How about a session on "*NGSI-LD IoT Agents*",
or on "*Monitoring Measures Using FIWARE and Grafana*"? Perhaps a webinar
on "*Customizing IoT Agents*", or on "*Connecting NGSI-LD FIWARE Components*"
is more up your alley? The good news is, it is all coming your way in 2021,
and this is just the start. Do you have any requests for upcoming webinars
(technical or non-technical)? Get in touch with the Marketing team
<marketing at fiware.org> and let us know what you would like to see on the
agenda in the future.

READ MORE <https://www.fiware.org/community/fiware-webinars/>

Join the Upcoming Marketing Round-up Calls
*Are you a FIWARE Platinum, Gold, or Associate member? Want to take part in
the calls but have not yet done so? *We would kindly like to ask you to
provide the details of the person in charge of Marketing or Communications
within your organization so we can invite the relevant person(s) to the
upcoming calls.


*The next Marketing Round-up call will happen on 20 January from
14:00-15:00 (CET)*
fill out the form <https://forms.gle/VfkUSEH6UGjUkTjQ8>
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*Copyright © 2020 FIWARE Foundation, e.V., All rights reserved.*
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