[FIWARE-ihubs-committee] FIWARE Marketing Round-up Edition #9

FIWARE Marketing Team marketing at fiware.org
Mon Sep 14 13:35:59 CEST 2020


Dear FIWARE Community,

We are approaching autumn with a jam-packed calendar full of (virtual)
events, webinars, exciting collaborations, impactful stories, and of
course, opportunities for you to get involved in the aforementioned. We are
truly ramping up our activities in the last few months of 2020 and look
forward to bringing each and every one of you along for the ride.

The Marketing Round-up is also a call to action for you, to share your
activities, achievements, and relevant news with us so that we can, in
turn, share it with the rest of the FIWARE Community. Whether you would
like to present during the Marketing Round-up Call (which is open to all
Platinum, Gold, and Associate Members, as well as iHubs and FIWARE
Evangelists) or would like us to spread the word via this Round-up - get in
touch with Charlotte Kotterman <charlotte.kotterman at fiware.org> so we can
make sure that we can help you get the word out. Without further ado, let's
jump into this month's Round-up!
Great Opportunities for You
Become a certified FIWARE Expert
FIWARE Foundation is planning to conduct a set of *#ExpertExams *on 24
September (TBC)*.* For this, and future Expert Exams, we are looking to
work together with interested parties (e.g. iHubs, Gold Members) to provide
examiners and candidates. Interested in teaming up? Please get in touch
with Charlotte Kotterman <charlotte.kotterman at fiware.org>.

Have you made a solid recognized contribution to the FIWARE Community? Do
you have a thorough cross-chapter understanding of all aspects of FIWARE
including the latest developments in the catalogue? Can you describe how to
architect FIWARE-based solutions properly at scale? If you were able to
answer all of those questions with a definite “yes”, and you wish to be
recognized by your peers in the FIWARE Community as an acknowledged expert,
then sign up for the FIWARE Experts Certification Program and take the
Expert exam.

become an expert
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=91aa3a4ce9&e=f5e8d867ad>
There is still time to join FIWARE at Greencities in Málaga
Interested in joining us at Greencities
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=0278fbb364&e=f5e8d867ad>,
*the* place to be for those involved in the creation of smart, sustainable
cities, the cities of the future, but haven't signed our co-exhibitor
agreement yet? There are very few spaces left, so hop on board. The event
will take place in Málaga (Spain) from 30 September - 1 October 2020 and
FIWARE will be present as a Premium Partner. For the attractive price of
500€ (excl. VAT) you can join us there as a co-exhibitor. The event will be
the last chance for our community to meet and engage face-to-face in 2020.
Fast track your application today by signing the co-exhibitor agreement and
sending it to Quy Le <quy.le at fiware.org>. See you there!

sign agreement
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=db018dd152&e=f5e8d867ad>
Leave your mark on the upcoming FIWARE Domain DAYS
We are all set for the *FIWARE Domain DAYS* in September but there is still
time to get involved in the October, November, and December virtual events.
The Domain DAYS provide a fantastic opportunity for our community to
showcase the role of Open Source in a variety of relevant FIWARE domains
(all of which you can see in the box below), with keynote and specialist
speeches, as well as top-notch use cases from across the globe. Do you feel
like you have an interesting angle to tap into, a great FIWARE-powered use
case to present, or experiences you think would be valuable to share with
the audience? Get in touch with the FIWARE Marketing Team
<marketing at fiware.org> so we can discuss how best to accommodate your
contribution

Upcoming FIWARE Domain DAYS

*FIWARE Water DAY
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=3a6787e348&e=f5e8d867ad>*
(17
September), *Future Mobility DAY*
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=e5a7bfdd3c&e=f5e8d867ad>
(18
September), *FIWARE Circular Economy DAY
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=6b484707ec&e=f5e8d867ad>
*(21
September), *FIWARE Healthcare DAY*
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=01f780c587&e=f5e8d867ad>
(8 October),
*FIWARE Smart Industry DAY* (15 October), *FIWARE* *Smart Cities DAY*
*ed. 1* (22 October), *FIWARE* *Smart Cities DAY ed. 2* (5 November),
*FIWARE* *AgriFood Ecosystem DAY* (12 November), *FIWARE* *Blue Economy DAY*
(26 November) and *Future Mobility DAY ed. 2* (3 December)
Marketing Materials for You
FIWARE Marketing Materials - The one-stop-shop to help grow your business
Need FIWARE Marketing Materials to help promote your business, your
activities, or simply want to spread the word about FIWARE? We have got you
covered. The *Marketing Materials Overview* is *the *ultimate destination
for everything you could ever need regarding FIWARE. Continuously updated,
the overview includes relevant brochures, resources for the FIWARE iHubs,
education and training materials, academic and scientific-related
materials, videos, resources for our developers, information regarding our
events, and much more. Long story short, you will never have to search the
internet again because we have compiled it all in one place! The listed
materials have been designed to support the FIWARE message, the value of
using smart digital solutions, based on Open Source models.

VIEW OVERVIEW
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=e445696c2d&e=f5e8d867ad>
Strategy Talk
*Calling all Gold Members - Join the bi-monthly Gold Members Community Call*
Every second-month FIWARE Foundation hosts the *Gold Members Community Call*,
the perfect opportunity for department heads and C-level management to come
together to talk strategy in relation to FIWARE. In these calls, we discuss
topics such as the technical roadmap, how we can expand the FIWARE market,
how we can unlock new potential for Gold Members through projects such as
the GAIA-X project, upcoming event opportunities, and much more. The invite
for these calls gets sent out to all Gold Member representatives, but
should you wish for us to send the invite to a particular person, please do
not hesitate to fill in the following form
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=22b6059d57&e=f5e8d867ad>.
We want to make sure you do not miss out on this *exclusive opportunity for
Gold Members* to engage with fellow Gold Members, as well as to hear
directly from the FIWARE Board of Officers about how to get the most out of
your membership.

The next call is scheduled for *September 29* at *12:00 (CEST)*. We look
forward to seeing you there.

fill in the form
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=50691783dc&e=f5e8d867ad>
Call to Action & Open Calls
*Tell us all about the FIWARE-led Smart City projects you are in*
As a member of our FIWARE Community, you will most likely have (directly or
indirectly) worked on, developed, or implemented *FIWARE Smart City
projects*. Can you share the reference with us? Great! We would like to
invite you to fill out our brand new Smart Cities survey. By filling out
this survey, you will help us and our community to produce the best*
Reference Marketing* possible. In other words, you will contribute to the
creation of new FIWARE Impact Stories, case studies, video testimonials,
press releases, media and analyst interviews, speaking engagements, and
much more - all in the name of growing the level of awareness and adoption
of FIWARE among many different players.

fill in the survey
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=347ebdb449&e=f5e8d867ad>
*How are you contributing to secure and robust healthcare?*
FIWARE is known for its ability and speed to address urgent challenges and
the needs of society, companies, and public administrations. The need for
ready-to-use solutions, based on Open Source and open standards principles
– to help automate data sharing – continues to grow rapidly. This has, once
again, become evident during the current COVID-19 pandemic. Do you have
‘off the shelf’ Open Source, FIWARE-based solutions that are contributing
to robust healthcare? Submit your solutions and be featured in the
upcoming *FIWARE4Health
booklet *which will address how Open Source technology can make a real
impact in the sector.

Want to learn more about the role of Open Source and open standards on the
road to secure and robust healthcare? Join the FIWARE Healthcare DAY
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=a20350b3d9&e=f5e8d867ad>
on 8 October (14:00-16:30 CEST).

submit contribution
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=957d4a9e10&e=f5e8d867ad>

Join the FIWARE Marketplace!

We passionately believe in helping the FIWARE Community to promote their
businesses on a global scale. The FIWARE Marketplace is a global
one-stop-shop that gives access to a wide range of existing commercial
offerings around FIWARE. It hereby helps entrepreneurs to gain visibility
and credibility, essential to building partnerships, and gaining market
traction. We link featured solutions to further initiatives, mention them
in the press kit, FIWARE booklets, and much more. Do not wait and join the
170+ solutions that are already benefiting from the FIWARE Marketplace
today.
apply to be certified
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=780b099583&e=f5e8d867ad>
Hot Off the Press
*Business Reporter's Smart Cities Report is out and ready to be shared*
In the September 2020 edition of the renowned Business Reporter Smart
Cities Report, *Jim Craig *(Red Hat), *Pieter de Jong *(Future City
Foundation), and our very own *Val De Oliveira* (FIWARE Foundation) take us
on a journey of digital transformation, with practical examples focused on
sustainability, data economy, and the efficient management of public
services. But wait, there is more. Stay tuned for the November edition of
the Smart Cities Report, where we will be hearing from more FIWARE
Foundation members: *EGM*, *HOPU*, and *Uni Systems*. Read all about how
FIWARE is powering up cities across the board.

read more
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=037e3841f7&e=f5e8d867ad>
*Introducing the FIWARE and Our Future Water White Paper*
We are also excited to release our first white paper produced in
collaboration with Robert Brears
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=7df267b1a5&e=f5e8d867ad>
(Author and Founder of Our Future Water). Set to come out on 17 September,
the white paper looks at a variety of relevant topics such as enhancing
resource efficiency, reducing material usage and greenhouse gas emissions,
enhancing resilience to climate extremes, restoring biodiversity, and
generating green growth. The use cases from FIWARE Foundation members *Future
City Foundation (and partners)*, *Red Hat*, *Snap4City*, *HOPU*, *EGM*, *Uni
Systems*, *VM9*, and *Promalaga *will provide readers with an understanding
of the key trends that are driving the need to create future cities using a
range of smart technologies to enhance resource efficiency, improve
liveability, and increase resilience to climate change. The paper will be
announced and accessible via a blog post on FIWARE.org.
*Join the waiting list for future collaborations and campaigns*
Missed out on the Business Report Editorial campaign or the White Paper?
Say no more. We've got you covered. Due to popular demand, we will soon be
looking for similar collaborations and opportunities with other leading
international publishers. If you would like to be added to the waiting list
for upcoming editorial campaigns, please contact our Press and PR Manager, Val
de Oliveira <valdirene.deoliveira at fiware.org>. We look forward to finding
even more ways in which we can highlight the impactful activities that the
FIWARE Community is undertaking with Open Source technology.
New and Ongoing Initiatives
Welcoming two new Partners to the Accelerator Programme
In the last FIWARE Marketing Round-up Call we welcomed *Wobcom GmbH*, a
regional Internet Service Provider in Wolfsburg, as a partner in the FIWARE
Accelerator Programme. With a strong focus on Smart Cities and Mobility
topics, Wobcom will work with FIWARE to increase the number of startups and
users of smart digital solutions.

There is more! The latest FIWARE Accelerator Partner to join us is *bwcon*,
a leading business initiative for the promotion of Baden-Württemberg
(Germany) as a hub for innovation and high-tech. Together, we look forward
to promoting the use of FIWARE technology, open calls
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=a1a696277c&e=f5e8d867ad>,
and stimulating the creation of innovative smart solutions, collaborating
on (virtual) events, technical workshops and mentoring for startups and
SMEs, and much more.

find out more
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=20cd7e14cb&e=f5e8d867ad>
Upcoming Events
We are back with a jam-packed FIWARE webinars calendar
Following a short break in August, we are back with the popular FIWARE
webinars. The webinar series covers all you need to learn about FIWARE –
both technical (with the* #WednesdayWebinars*) and business (with the
*#BusinessBoost
Webinars*). What does each of the FIWARE components bring and how can apps
be developed using them? What is the vision and value proposition of FIWARE
in specific domains such as Smart Cities, Smart Agrifood, Smart Energy, and
Smart Industry? Well, join the upcoming webinars and you will find out. Got
an interesting idea for a potential webinar? Do you have any questions
about our current webinars? Feel free to contact Charlotte Kotterman
<charlotte.kotterman at fiware.org>.

find out more
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=3cfd0cf5fa&e=f5e8d867ad>
Greencities, Intergeo Digital, and Smart Country Convention
On top of our own virtual events, we will also be joining leading events
such as Greencities
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=2a95deeb17&e=f5e8d867ad>
(30 September-1 October) in Malaga, Spain (the last face-to-face event we
will be attending in 2020), Intergeo Digital
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=f03aad0985&e=f5e8d867ad>
(13-15 October), and the virtual Smart Country Convention
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=173619e123&e=f5e8d867ad>
(27-28 October). 2020 might be different than other years but that does not
mean we won't be spreading the word about FIWARE, creating opportunities
for our members, and showing the world how Open Source and open standards
can make a real difference, especially in uncertain times like these. Are
you planning on attending one or more of these events? Want to collaborate
or discuss potential synergies? Please feel free to get in touch with Angeles
Tejado <angeles.tejado at fiware.org>.

more events
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=ca8190e119&e=f5e8d867ad>

Join the Upcoming Marketing Round-up Calls
*Are you a FIWARE Platinum, Gold, or Associate member? Want to take part in
the calls but have not yet done so? *We would kindly like to ask you to
provide the details of the person in charge of Marketing or Communications
within your organization so we can invite the relevant person(s) to the
upcoming calls.


*The next Marketing Round-up call will happen on 23 September from
14:00-15:00 (CEST)*
fill out the form
<https://fiware.us18.list-manage.com/track/click?u=94ef5738ad9881c701e8bdfd4&id=9975c66172&e=f5e8d867ad>
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*Copyright © 2020 FIWARE Foundation, e.V., All rights reserved.*
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