[Fiware-comm-mwc] R: Comms Plan - FIWARE announcement at the MWC (and 4yfn startup related event)

[Belén Kayser]

Hi Caroline,

And thanks a lot for the support.

I will be at the stand from 9am I guess, so 12.00-12:15 is perfect for the
shooting at fiware stand at FIRA Montjouic, 4YFN event.

I will send you maps details asap.

Best wishes



*Belén Kayser*
Social Media & Communications
OgilvyOne Worldwide Madrid
Cell phone: +34 620 63 97 15
Office: +34 91 451 22 04
E-mail: *belen.kayser at ogilvy.com <belen.kayser at ogilvy.com>*
Twitter: @missbkayser <http://twitter.com/missbkayser>



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On Thu, Feb 26, 2015 at 12:18 PM, Crouch, Caroline <caroline.crouch at atos.net
> wrote:

>  Dear all,
>
>
>
> Here is the quote from Atos. It can be attributed to: Bruno Fabre,
> Executive Vice President – Telcos, Media & Utilities.
>
>
>
> *The smart city market has proven to be slow to take off. The combination
> of open source solutions and a new approach for business model will unlock
> this new opportunity for the third digital revolution.*
>
>
>
> Bruno will be in Barcelona next week and can be available on Monday between
> 11:30 and 13:00. Can you confirm where he would need to be and what is
> expected, if anything, beyond the filming answers to the 4 questions you
> sent yesterday for the video.
>
>
>
> Best regards
>
>
>
> Caroline
>
>
>
>
>
> *From:* fiware-comm-mwc-bounces at lists.fi-ware.org [mailto:
> fiware-comm-mwc-bounces at lists.fi-ware.org] *On Behalf Of *Belén Kayser
> *Sent:* Thursday, February 26, 2015 11:06 AM
> *To:* Lidia Fiorini; fiware-comm-mwc at lists.fi-ware.org
> *Subject:* Re: [Fiware-comm-mwc] R: Comms Plan - FIWARE announcement at
> the MWC (and 4yfn startup related event)
>
>
>
> Thanks a lot, Lidia
>
>
>
> I really appreciate it.
>
>
>
> Would you be so kind to let me know if, by any chance, we will have the
> video (at the event or per email) with the questions I sent yesterday?
>
>
>
> Once again, thanks a lot
>
>
>
> My very best
>
>
>
>
>
>
>    *Belén Kayser*
>
> Social Media & Communications
>
> OgilvyOne Worldwide Madrid
>
> Cell phone: +34 620 63 97 15
>
> Office: +34 91 451 22 04
>
> E-mail: *belen.kayser at ogilvy.com <belen.kayser at ogilvy.com>*
>
> Twitter: @missbkayser <http://twitter.com/missbkayser>
>
>
>
>
>
>
> Privileged/Confidential Information may be contained in this message. If
> you are not the addressee indicated in this message, you should destroy
> this message. For more information on WPP's business ethical standards and
> corporate responsibility policies, please refer to WPP's website.
>
>
>
> On Thu, Feb 26, 2015 at 11:19 AM, Lidia Fiorini <lidia.fiorini at eng.it>
> wrote:
>
> Dear Belén,
>
>
>
> Here is our quote:
>
> "Innovation for Engineering is a key success factor continuously pursued
> from its birth back in 1980. Tightly coupled with innovation is
> independence, meaning we build all our solutions taking into consideration
> what we consider the best for our customers. In this context we see our
> strategic and full involvement in FIWARE. It is a set of technologies
> allowing us to be leaders in the market of open solutions. In addition,
> Openness and Innovation are critical building blocks in the fast growing
> domain of Smart Cities for which Engineering is providing a leading edge
> innovative offering”, stated Paolo Pandozy, CEO, Engineering.
>
> I’ve also attached our logo, in case you need it.
>
>
>
> Kind regards,
>
> Lidia
>
>
>
>
>
>
>
>  *Lidia Fiorini*
> Direzione Comunicazione e Immagine Aziendale
> lidia.fiorini at eng.it
>
>
> *Engineering *Via San Martino della Battaglia, 56 - 00185 Roma
> Tel. +39-06.49201559
> Mob. +39-346.7430556
> Fax +39-06.49201330
> www.eng.it
>
>
>
>
>  ------------------------------
>
> *Da:* fiware-comm-mwc-bounces at lists.fi-ware.org [mailto:
> fiware-comm-mwc-bounces at lists.fi-ware.org] *Per conto di *Belén Kayser
> *Inviato:* 25 February 2015 13:36
> *A:* Angeles Tejado
> *Cc:* Miriam Bajo; Pablo Honrubia; fiware-comm-mwc at lists.fi-ware.org;
> JUAN JOSE HIERRO SUREDA
> *Oggetto:* Re: [Fiware-comm-mwc] Comms Plan - FIWARE announcement at the
> MWC (and 4yfn startup related event)
>
>
>
> Hi all,
>
>
>
> As I am currently working on the press realease, it would be great if you
> could provide me the left quotes. I will share with you the draft as soon
> as it was ready.
>
>
>
> Besides, I will share with you today some questions that would be great if
> your representatives could reply. There, at 4YFN or as a video sent per
> email that we can use and publish.
>
>
>
> Thanks a lot for your help and support,
>
>
>
> Belén Kayser
>
>
>    *Belén Kayser*
>
> Social Media & Communications
>
> OgilvyOne Worldwide Madrid
>
> Cell phone: +34 620 63 97 15
>
> Office: +34 91 451 22 04 <%2B34%2091%20451%2022%2004>
>
> E-mail: *belen.kayser at ogilvy.com <belen.kayser at ogilvy.com>*
>
> Twitter: @missbkayser <http://twitter.com/missbkayser>
>
>
>
>
>
>
> Privileged/Confidential Information may be contained in this message. If
> you are not the addressee indicated in this message, you should destroy
> this message. For more information on WPP's business ethical standards and
> corporate responsibility policies, please refer to WPP's website.
>
>
>
> On Mon, Feb 23, 2015 at 8:33 AM, Angeles Tejado <angeles.tejado at ogilvy.com>
> wrote:
>
> Hello all,
>
> My name is Angeles and I'm in charge of the FIWARE Press Office
> coordination.
>
> The following are the proposed action items of the communication plans for
> the FIWARE Announce. As Belen Kayser already said. We can set up a call
> next wednesday to review all this.
>
> 1.- From your side (companies) to send later tomorrow afternoon the final
> text of the announcement/release (from the initial draft shared by Juanjo).
>
> 2.- From your side (companies), availability of spokespeople for
> interviews. We’d like to set up interviews next Monday 2nd. We should need
> availability of representatives of your respective companies for A.-
> Presentation to the press if required (Tuesday 3rd), B.- Press office
> interview for 4yfn report (Monday 2nd) – Could you please
> confirm/update/complete following names? Marieta Rivero (Telefónica),
> Patrice Slupwoski (Orange), Orazio Viele (Engineering), Huber Tardieu
> (AtoS).
>
> 3. Companies involved should publish a blog post, news or press releases
> on respective websites (Wednesday 3rd, Thursday 4th March - TBD1). Ogilvy
> will send the initial template (later next Thursday 26th afternoon).
>
> 4.- Coordinated action in RRSS. Ogilvy will send guidelines later this
> week (Friday 27th).
>
> 5.- Ogilvy will work in the Press Kit with a Press Release (echo of your
> own press releases) that will also focus on the necessity of of a
> Public-Private collaboration to anticipate the Open & Agile initiative for
> Smart Cities. The initial idea is to share the press kit and release with
> the press next wednesday 3rd or thursday 4th (TBD1).
>
> 6.- Possibility or recording some previous material from your side just in
> case any of the top executives is not available at 4yfn, i.e.: Marieta
> Rivero (Telefónica), Patrice Slupwoski (Orange), Orazio Viele
> (Engineering), Huber Tardieu (AtoS).
>
> 7.- Last but not least... We think that to get press involved would be
> extremely *important* to add/introduce this announce into
> @Orange/@Telefónica top executives speeches at MWC
>
> We will try to spark the interest of 4yfn media partners but will
> appreciate if you can get support from your respective Press Offices.
>
> TBD1: Regarding the Announce at 4yfn/MWC and pending upon your input on
> 7.- we are managing two dates for the press release (March 3rd and 4th). We
> must also get in contact today with the content & press coordinators on the
> 4yfn organization and see what is the best option to reach the press. We'll
> come back with news asap.
>
>
>
> Finally, please find enclosed the excel sheet with the Press Office
> Contacts. I've added all the team but I will be (with Belén) your main
> contact before and during the event.
>
>
>
> Looking forward to your response.
>
>
>
> --
>
> Regards,
>
>
>
> Angeles Tejado
>
> Coordinator, FIWARE Press Office
>
> OgilvyOne Worldwide Madrid
>
> Office: +34-91-4512179
>
> Cell: +34-608508873
>
> E-mail: angeles.tejado at ogilvy.com
>
>
>
>
>
>
>
>
>
> Privileged/Confidential Information may be contained in this message. If
>
> you are not the addressee indicated in this message, you should destroy
>
> this message. For more information on WPP's business ethical standards
>
> and corporate responsibility policies, please refer to WPP's website.
>
>
>
>
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-- 


 

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